Are the copper products plated or solid copper?
Is Absolut Elyx a Kosher product?
Yes, Absolut Elyx and all Absolut products received a letter of certification from OU Kosher.
You can search for Absolut Elyx on their portal here: https://oukosher.org/letter-of-kosher-certification/ or see it directly on this page: https://www.oudirect.org/public/public_ukdDisplayDetails.aspx?UKD_id=OUV3-2C905F3
For reference our unique ID is OUV3-2C905F3.
Why Water For People?
Water For People are not the largest water charity but they are probably the most respected and embody our shared values of integrity.
Dedicated to a mission finding water solutions for everyone, forever; they are working with governments, communities, and other NGOs on the ground across eight countries worldwide to ensure that the water solutions they put in place have support systems that will last for generations to come.
The result is an organization that was recognized as the second most respected water organization in the world. (Guidestar report)Krister Asplund, Master Distiller Click to Tweet
Why is Water so important for Elyx?
Water is part of our DNA. Elyx is luxury vodka made from over 50% pure well water, something that is itself a luxury for millions of people around the world.
As a brand built on hospitality and integrity, we want to not only fill our own glasses but also help fill the glasses of those in need with the most important drink in the world.
That’s why we partnered with Water For People charity so that each sale of Elyx Vodka and Boutique items in the US contribute to bring clean water to individuals across the globe.Krister Asplund, Master Distiller Click to Tweet
Why is Absolut Elyx partnering with a Charity?
Culture is changing. It’s no longer about bling, excess, and show off; it’s about being real, having integrity and showing you care. For us to be relevant to today’s culture we must also embody these attributes.
So philanthropy and caring is becoming part of our business model.Krister Asplund, Master Distiller Click to Tweet
Who are Water For People?
Water For People is a U.S. registered 501(c)(3) charity and exists for one purpose, and it’s as simple as their name: for all people to have access to safe, continuous water. They strive for a world with water for everyone, forever.Krister Asplund, Master Distiller Click to Tweet
There are so many vodkas on the market. Why launch another one?
Our ambition with Elyx is to create the world’s first true luxury vodka by capturing and refining the very best of the distinctive heritage of Absolut Vodka.
In the same way Absolut Vodka disrupted the vodka market in 1979, we feel Elyx, from the way its made, to its distinctive packaging, firmly stands out from the crowd and is a highly differentiated offering.
The vodka market has expanded since we launched Absolut and as a entrepreneurial company we believe in innovation and that the time is right for Elyx.
Absolut Elyx is a product of real substance and integrity, handcrafted and copper distilled for a natural pure taste.
What is special about your water?
Water quality is absolutely essential in vodka production. One of the reasons for the exceptional quality of Absolut Vodka is that the Absolut distillery rests on its own natural aquifer, which supplies us with the pure, pristine water that is found in each bottle of Elyx. Naturally filtered through the boulder-ridge and limestone bedrock for thousands of years, this pristine water is untouched by modern day pollution. It is exceptionally pure, low on minerals and has a delicate character.
What is the caloric content of Elyx?
What efforts are you making from an environmental standpoint?
Sustainability, traceability and environmental impact are all greatly taken into consideration. We work to reduce energy consumption, the impact of our wheat farming, emissions from transportation and water consumption.